Transactional emails are a marketing sweet spot for organizations that correctly seize the right moments to create personal, profitable experiences. But when done wrong, opposite is true. A transactional email that is out of sync with a recipient’s preferences or their sentiments about your brand can fall flat, burn budgets—and even spell disaster.

Our experts give you key design tips to make the most of your transactional messages, including revenue-boosting (and surprisingly simple!) tips from Email Thought Leader of the Year, Justine Jordan. You won’t want to miss her take on increasing customer engagement through thoughtfully-crafted transactional emails.

Tune-in to learn:

  • The dos and don’ts of transactional email
  • How to monetize triggered emails today
  • Why HTML is making a huge impact over plain text
  • Commercial vs. transactional emails: Different standards do exist!

Presented by:

  • Justine Jordan, Vice President of Marketing, Litmus
  • Len Shneyder, Director of Industry Relations, SparkPost

Build better transactional emails for better engagement with your customers. Watch “Email Design & Deliverability: Tips for Getting the Most from Your Transactional Emails” today.